ICONIC LONDON Lip Plumping Gloss

If theres one thing we love more than lip gloss, its one that simultaneously plumps our lips for an effortlessly fuller pout. Cue: ICONIC LONDONs Lip Plumping Gloss an ingenious formula enriched with menthol and frescolat to instantly plump while granting a cooling tingle. The formula also features a biomimetic peptide to support collagen production, lending a more defined, volume-enhanced pout over time. Gliding on seamlessly with a hefty dose of pigment, the gloss is as high-shine as youd expect from the brand that gave us the celebrity-adored Illuminator, while still remaining totally wearable. Choose between six universally flattering shades: taupe Nearly Nude, bubblegum pink Peekaboo, cool rose Love Struck, deep rose Do Not Disturb, bold berry Privacy Please and deep cherry Sex Kitten.