{"product_id":"oribe-hair-alchemy-fortifying-treatment-serum-175ml","title":"ORIBE Hair Alchemy Fortifying Treatment Serum 175ml","description":"\u003cp\u003e\u003cspan\u003eDiscover hair’s ultimate strength. This treatment elixir combines our curative blend of chia seed, bio-fermented bamboo leaf, and plant-based protein with phytoceramides and cotton seed extract to shield and fortify fragile strands. The sheer, fast-absorbing serum creates a protective veil around each hair fiber to improve tensile strength and elasticity while preventing breakage by strengthening from within to encourage length. Imagine invincible hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Oribe Signature Complex (Watermelon, Lychee, and Edelweiss Flower) defends hair from oxidative stress, photoaging, and the deterioration of natural keratin all while protecting it from the drying, damaging, and color-depleting effects of the elements.\u003cbr\u003e- Multi-Action Hyaluronic Acid Complex rehydrates from within to deliver a surge of moisture and increase elasticity.\u003cbr\u003e- Cotton Seed Extract strengthens and promotes elasticity to prevent breakage while adding softness to each strand.\u003cbr\u003e- Curative Blend (Chia Seed, Bio-Fermented Bamboo Leaf, and Plant-Based Protein) penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, preventing breakage caused by brushing, styling, and external aggressors.\u003cbr\u003e- Green Tea and Plant Polysaccharides protect from environmental stressors by preventing the adhesion of pollution particles on hair.\u003cbr\u003e- Phytoceramides act as a barrier on strands to prevent moisture loss while enhancing shine.\u003cbr\u003e- Reinforces and strengthens fragile hair from the inside out.\u003cbr\u003e- Hydrates strands, locks in moisture, and enhances softness.\u003cbr\u003e- Forms a scaffold around each hair fiber to protect it from external aggressors.\u003cbr\u003e- Improves the tensile strength and elasticity of each hair strand.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eUsage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWork a small amount into damp or dry hair to strengthen it. Style as usual. Can also be used as an overnight treatment.\u003c\/p\u003e","brand":"Oribe","offers":[{"title":"Default Title","offer_id":43591535558877,"sku":"BEA217561007","price":310.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0265\/9755\/6317\/products\/oribe-beauty-oribe-hair-alchemy-fortifying-treatment-serum-175ml-38537443016925.jpg?v=1670914512","url":"https:\/\/flitit.com\/en-sa\/products\/oribe-hair-alchemy-fortifying-treatment-serum-175ml","provider":"Flitit - Online Store","version":"1.0","type":"link"}